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Sometimes, it’s tempting to simply try and copy someone else’s digital marketing approach — even if it doesn’t work well for your brand.

Ultimately, copying someone else’s web strategy is simply bad business. For one, you’re always at least one step behind, which causes lost impacts and sales. But for another, it simply looks cheap and iterative. Your brand is so much better than that!

rcreative.marketing/tips-and-t

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